In addition to being a true world record holder and professional outdoorsman, Helgie Eymundson heads up programming, sales and broadcast operations for Sportsman Channel Canada. Helgie oversees the network schedule, producer contracts, and all aspects of working with key advertisers. In addition to negotiating all of the marketing and social cross-promotion for shows, he manages all of the key industry partners to cross-promote Sportsman Channel Canada and its programming across television, print and online. He and Jeff Coyle are the hosts of Descendants of the North. Helgie held sales and territory management positions in the agriculture industry. He graduated from the University of Alberta and has travelled as an expert and influencer in the outdoors industry.